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Marketing management : a strategic decision-making approach / John W. Mullins and Orville C. Walker.
Author
Mullins, John W.
Published
New York, NY : McGraw-Hill Irwin, c2013.
Call Number
658.81 M959M
Location
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Marketing management : a strategic decision-making approach / John W. Mullins, Orville C. Walker Jr.
Author
Mullins, John W.
Published
New York : McGraw-Hill Irwin, 2010.
Call Number
658.822 M959M
Location
ห้องสมุดพณิชยการพระนคร

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Marketing management : a strategic decision-making approach / John W. Mullins, Orville C. Walker Jr., Harper W. Boyd Jr.
Author
Mullins, John W.
Published
Boston : McGraw-Hill Irwin, c2013.
Call Number
658.81 M959M
Location
ห้องสมุดพณิชยการพระนคร

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Marketing management : a strategic, decision-making approach / John W. Mullins, Orville C. Walker and Harper W. Boyd.
Author
Mullins, John W.
Published
New York, NY : McGraw-Hill, Irwin, c2008.
Call Number
658.8 M959M
Location
ห้องสมุดพณิชยการพระนคร

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Marketing Strategy : a decision-focused approach / Orville C. Walker, John W. Mullins and Jean-Claude Larreche.
Author
Walker, Orville C.
Published
New York, NY : McGraw-Hill , c2008.
Call Number
658.802 W182M
Location
ห้องสมุดพณิชยการพระนคร

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