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Found: 51  Titles

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Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz.
Author
Lovelock, Christopher H.
Published
Harlow : Pearson, c2011.
Call Number
658.8 L911S
Location
ห้องสมุดพณิชยการพระนคร

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Services marketing : people, technology, strategy / Jochen Wirtz, Christopher Lovelock.
Author
Wirtz, Jochen.
Published
New Jersey : World Scientific, c2016.
Call Number
658.8 W799S
Location
ห้องสมุดเทเวศร์

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Marketing finance : turning marketing strategies into shareholder value / Keith Ward.
Author
Ward, Keith.
Published
Oxford : Elsevier Butterworth-Heinemann, c2004.
Call Number
658.802 W259M
Location
ห้องสมุดพณิชยการพระนคร

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How to write a marketing plan / John Westwood.
Author
Westwood, John.
Published
London : Kogan Page, c2011.
Call Number
658.802 W538H
Location
ห้องสมุดพณิชยการพระนคร

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Marketing : an introduction / Gary Armstron, Philip Kotler, Michael Harker, Ross Brennan.
Author
Armstrong, Gary
Published
Harlow : Pearson, c2015.
Call Number
658.8 A735M
Location
ห้องสมุดพณิชยการพระนคร

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Marketing management / Greg W. Marshall, Mark W. Johnston.
Author
Marshall, Greg W.
Published
New York, NY : McGraw-Hill, c2015.
Call Number
658.8 M368M
Location
ห้องสมุดพณิชยการพระนคร

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Marketing management / Philip Kotler ... [et al.].
Author
Kotler, Philip.
Published
United Kingdom : Pearson, c2016.
Call Number
658.8 K87M
Location
ห้องสมุดพณิชยการพระนคร

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Marketing moves : a new approach to profits, growth, and renewal / Philip Kotler, Dipak C. Jain, Suvit Maesincee.
Author
Kotler, Philip.
Published
Boston, Mass. : Harvard Business School Press, 2002.
Call Number
658.8 K87M
Location
ห้องสมุดพณิชยการพระนคร

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Marketing plans : how to prepare them, how to use them / Malcolm McDonald, Hugh Wilson.
Author
McDonald, Malcolm.
Published
Chichester : Wiley, c2016.
Call Number
658.802 M135M
Location
ห้องสมุดพณิชยการพระนคร

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Marketing strategy and competitive positioning / Graham Hooley, Nigel F. Piercy and Brigjitte Nicoulaud.
Author
Hooley, Graham J.
Published
Harlow, England : Pearson, c2012.
Call Number
658.802 H784M
Location
ห้องสมุดพณิชยการพระนคร
ห้องสมุดเทเวศร์

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Retail marketing management : principles and practice / Helen Goworek, Peter McGoldrick.
Author
Goworek, Helen.
Published
Harlow, England : Pearson, c2015.
Call Number
658.87 G723R
Location
ห้องสมุดพณิชยการพระนคร

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Strategic marketing : an applied perspective / Karel Jan Alsem.
Author
Alsem, K. J
Published
New York, NY : McGraw-Hill, c2007.
Call Number
658.8 A461S
Location
ห้องสมุดพณิชยการพระนคร

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Basic marketing : a global-managerial approach / Joseph P. Cannon, William D. Perreault and E. Jerome McCarthy.
Author
Cannon, Joseph P.
Published
Boston, Mass. : Irwin/McGraw-Hill, 2008.
Call Number
658.8 M123B
Location
ห้องสมุดพณิชยการพระนคร

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Customer-oriented marketing strategy : theory and practice / Tevfik Dalgic, Tulay Yeniceri.
Author
Dalgic, Tevfik.
Published
New York : Business Expert Press, 2013.
Call Number
658.812 D142C
Location
ห้องสมุดพณิชยการพระนคร

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Strategic marketing / David W. Cravens.
Author
Cravens, David W.
Published
Chicago : Irwin, c1997.
Call Number
658.802 C895S
Location
ห้องสมุดพณิชยการพระนคร

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