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Services marketing : people, technology, strategy / Jochen Wirtz, Christopher Lovelock.
Author
Wirtz, Jochen.
Published
New Jersey : World Scientific, c2016.
Call Number
658.8 W799S
Location
ห้องสมุดเทเวศร์
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Marketing management / Philip Kotler ... [et al.].
Author
Kotler, Philip.
Published
United Kingdom : Pearson, c2016.
Call Number
658.8 K87M
Location
ห้องสมุดพณิชยการพระนคร
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Marketing plans : how to prepare them, how to use them / Malcolm McDonald, Hugh Wilson.
Author
McDonald, Malcolm.
Published
Chichester : Wiley, c2016.
Call Number
658.802 M135M
Location
ห้องสมุดพณิชยการพระนคร
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Marketing / Dhruv Grewal, Michael Levy.
Author
Grewal, Dhruv.
Published
New York : McGraw-Hill Irwin, c2016.
Call Number
658.8 G841M
Location
ห้องสมุดพณิชยการพระนคร
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Marketing : the core / Roger A. Kerin, Steven William Hartley.
Author
Kerin, Roger A
Published
New York, NY : McGraw-Hill, c2016.
Call Number
658.8 K39M
Location
ห้องสมุดพณิชยการพระนคร
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Principles of marketing / Philip Kotler and Gary Armstrong.
Author
Kotler, Philip.
Published
Harlow, Essex : Pearson Education Limited, c2016.
Call Number
658.8 K87P
Location
ห้องสมุดพณิชยการพระนคร
ห้องสมุดพระนครเหนือ
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Principles of marketing / Philip Kotler, Gary Armstrong.
Author
Kotler, Philip.
Published
Harlow : Pearson, c2016.
Call Number
658.8 K87P
Location
ห้องสมุดพณิชยการพระนคร
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Marketing communications : discovery, creation and conversations / chris Fill, Sarah Turnbull.
Author
Fill, Chris.
Published
Harlow, England : Pearson, c2016.
Call Number
658.802 F484C
Location
ห้องสมุดพณิชยการพระนคร
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A framework for marketing management / Philip Kotler, Kevin Lane Keller.
Author
Kotler, Philip.
Published
Boston : Pearson, c2016.
Call Number
658.8 K87F
Location
ห้องสมุดพณิชยการพระนคร
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A framework for marketing management / Philip Kotler, Kevin Lane Keller.
Author
Kotler, Philip.
Published
Boston : Pearson, c2016.
Call Number
658.8 K87F
Location
ห้องสมุดเทเวศร์
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Marketing metrics : the manager's guide to measuring marketing performance / Neil T. Bendle, Paul W. Farris,Phillip E. Pfeifer and David J. Reibstein.
Author
Bendle, Neil T
Published
Upper Saddle River, NJ : Pearson Education, c2016.
Call Number
658.83 B458M
Location
ห้องสมุดพณิชยการพระนคร
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The opt-out effect : marketing strategies that empower consumers and win customer-driven brand loyalty / GeraldE. Smith.
Author
Smith, Gerald E.
Published
Old Tappan, New Jersey : Pearson Education Inc., 2016.
Call Number
658.827 S589O
Location
ห้องสมุดพณิชยการพระนคร
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Marketing management / Greg W. Marshall, Mark W. Johnston.
Author
Marshall, Greg W.
Published
New York : McGraw-Hill, c2016.
Call Number
658.8 M368M
Location
ห้องสมุดพณิชยการพระนคร
ห้องสมุดเทเวศร์
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Marketing management / Philip Kotler and Kevin Lane Keller.
Author
Kotler, Philip.
Published
Boston, MA. : Pearson, c2016.
Call Number
658.8 K87M
Location
ห้องสมุดพณิชยการพระนคร
ห้องสมุดเทเวศร์
ห้องสมุดพระนครเหนือ
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Advocate marketing : strategies for building buzz, leveraging customer satisfaction, and creatingrelationships / Barbara Thomas.
Author
Thomas, Barbara,
Published
Old Tappan, New Jersey : Pearson Education, c2016.
Call Number
658.812 T454A
Location
ห้องสมุดพณิชยการพระนคร
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